A New Generation Marketer

This blog was originally posted on BostInnovation, a Boston-based blog shining the light on the local start up community and what it has to offer. We at BostInnovation discuss new product launches, social media and new marketing, entrepreneurs and lessons learned. You can follow us on Twitter @BostInnovation.

The world of marketing as we once knew it has changed dramatically in the past five years alone. It has moved away from traditional media marketing including TV, radio and magazine advertisements, and is now more present than ever on the Internet, mobile phones, and other new media outlets.

As Brian Halligan, CEO of locally-based marketing software provider HubSpot, wrote in a recent blog post, Boston was first described as the ‘hub’ of the universe by Oliver Wendell Holmes nearly 100 years ago, and it’s now the hub of New Marketing. That fact will soon be celebrated at FutureM from October 4-8.

FutureM, organized by our friends at MITX, will be the first ever week-long marketing summit featuring the brightest in the field, including entrepreneurs and technology gurus alike. Massachusetts is rich in mobile advertisers, analytics experts, pioneers in online communities and video bloggers. There was no better place for FutureM to start than right here in Boston.

We at BostInnovation are very excited to follow and attend this first-ever event. We truly believe Boston to be a city that is innovative, technologically advanced, and marketing-centric — and we hope FutureM can communicate some of that with a week of celebration and information.

We have seen the rise of many now-famous marketers and technology evangelists right here in Boston, including Chris Brogan, David Meerman Scott, Edward Boches, Seth Godin and Halligan; solid proof that we are breeding next generation marketers seeking to disrupt and improve the marketing arena.

Many of these professionals are sure to attend, along with a brilliant following of committee members including: Joe Grimaldi, CEO of Mullen; Kiki Mills, President of MITX; Chris Hughes, Co-Founder of Facebook and Dave Balter, Founder and CEO of BzzAgent.

Over a month ago, Boston’s Mayor Thomas M. Menino announced that he intends to help develop 1,000 acres on the South Boston waterfront into an “Innovation District,” where startups can begin to thrive. This was a statement not only to us but to the country as a whole that Boston is a rising star in technology and marketing disruption. FutureM is sure to be another.

If you are a marketer, make sure to mark this week-long event on your calendar to be a part of an incredible occasion that celebrates and enhances the revolution of the industry, with top-notch marketing thinkers leading the way. FutureM is true proof that Boston is still the hub of the universe and will continue to be in the future.

You can read more about this exciting event on the FutureM website, by following FutureM on Twitter, and by liking FutureM on Facebook.