A New Generation Marketer

This past week I had the opportunity to be featured in two guest posts. The first was for a marketing agency in MA called Fire Alarm Marketing, New England based consulting group focusing on marketing and business development for high-tech business-to-business organizations ranging from start-ups to large enterprises. I was asked to write a blog post for them about how Generation Y learns about companies. You can read the post here.

I then wrote a second guest post for Fire Alarm Marketing about how Generation Y consumers establish trust with companies today. You can view the blog here.

A second guest post I had the opportunity to write was for Subcat Marketing, a company that blogs about research and ideas regarding marketing to subcategories of the general population, including the youth culture (kids, tweens, teens and young adults), parent and family dynamics, and the Hispanic demographic. The CEO interviewed me about various opinions of how companies should market to Generation Y consumers. You can read the blog post here. CEO James Flores reported to me that because of my blog post, they experienced the highest volume of traffic that their site has ever seen!

I have been doing freelance work with a new start-up company in the Boston area called Convertiv. They recently asked me to write a guest post on location-based technologies and what the future holds for these applications. Read the rest of the post here.

I will be doing a research video blog for Subcat Marketing in the next few weeks, links will be posted.

If you are interested in having me write a guest post for your blog, please use the Contact form on this site and I would be more than happy to discuss the opportunity with you!