Top 6 2010 Superbowl Ads
Overall, I was not impressed with the Superbowl ads. In past years they were definitely much more entertaining and humorous. Below are my top 6 picks, what were yours?
1. Flo TV- My Generation Ad
Used an upbeat song, and showed major milestones from different generations so it was relatable to many different people. Then progresses to how that generation can connect digitally today. Very cool and well played!
2. Vizio Beyonce Ad (Internet Apps)
Very cool ad! Starts with an intrigue factor by featuring many significant viral Internet events (Danny after the Dentist, Beyonce, etc). Then moves on to show how technology is all being put in one place to manage and view all your social and search sites in one place. I can’t wait to get one of these now!
3. Budweiser Bridge Ad
As always, Budweiser pulled it off again. This ad seemed to go along with the saying “desperate times call for desperate measures.” They demonstrated the dedication of loyal beer drinkers with a spice of humor.
4. Snickers Superbowl Ad
Humor, plain and simple. This ad appealed to people of all ages and used exaggeration to make it funny to anyone.
5. Budlight Asteroid Ad
Another successful Bud commercial that ties in humor and exaggeration to demonstrate the dedicated and fun loyal customers of their beer. Beer ads always seem to work quite well during the Superbowl (I wonder why…)
6. Doritos- House Rules Ad
This ad was quite funny and relatable to kids and adults alike. Overall it was a great execution!
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maybe I missed something, but Doritos House Rules ad is crass and has horrific racial overtones. AA single Mom is a racial sterotype, guy checking out her posterior, then talking slick to her kid who slaps him. Do you think the AA advocate groups against home viloence would approve of that messaging. Amazed there was not an uproar. For me google’s ad nailed it. Turn off the sound track which was excellent and it still clearly communicates their tool.
You are right. I liked the Dorito’s ad at first because it was humorous and seemed to mock a typical situation that could happen. However, it is a bit racist and not appropriate.